This project involves the creation of a compelling pull-up banner for Caterpillar®, titled "Extend the Life of Your Equipment." The focus of the banner is to showcase hydraulic repair options solutions offered by Caterpillar®, emphasizing their commitment to enhancing the longevity and efficiency of heavy equipment.
The banner aims to communicate the value of Caterpillar's hydraulic repair solutions, highlighting how these services can prolong the lifespan of equipment and improve overall performance.
The design of the pull-up banner will integrate a consistent watercolor style that aligns with the broader campaign's visual identity. This watercolor treatment adds a touch of artistic flair and visual appeal to the banner, creating an eye-catching and engaging presence at events and displays.
